CCA Announces Annual Excellence in Marketing Award Winners

Washington, D.C., March 25, 2021 - Competitive Carriers Association (CCA) today announced the winners of its annual Excellence in Marketing Awards that recognize creative and distinctive marketing campaigns across traditional and online platforms by mobile industry companies.


Selected by CCA members, this year’s winners are honored for their memorable campaigns across various platforms including radio, print and online ads, TV commercials and YouTube, and other animated online videos. The People’s Choice award is given to the carrier or associate member campaign submission with the most overall votes.


“Congratulations to the award winners for these outstanding marketing campaigns that tell important stories and showcase innovative technologies,” said Steven K. Berry, president of CCA. “These creative campaigns are unique and original, and help bring a greater understanding of the benefits of mobile technology for all Americans – whether rural, urban, or suburban. I’m delighted that the Excellence in Marketing Awards recognize the imagination and inspiring work of so many companies over the past year.”


The winners of the 2021 Excellence in Marketing Awards include:


Radio Spot (Carrier): Viaero Wireless

Campaign Title: Christmas 4 for $100


TV Commercial and YouTube (Carrier): Appalachian Wireless

Campaign Title: Homecoming


TV Commercial and YouTube (Associate): Parallel Wireless

Campaign Title: Open RAN Introduction


Print Advertising (Carrier): Cellular One of Northeast Arizona

Campaign Title: Free Google Pixel


Print Advertising (Associate): Ookla

Campaign Title: Worldwide Growth of 5G in 2020


Online Advertising (Carrier): Nex-Tech Wireless

Campaign Title: Keeping Kansans Connected


Online Advertising (Associate): BEC Technologies

Campaign Title: CBRS Outdoor Connectivity Device


Animated Online Videos (Carrier): Carolina West Wireless

Campaign Title: Choose Local for Local


Animated Online Videos (Associate): Parallel Wireless

Campaign Title: Parallel Wireless Everything You Need to Know about Open RAN


People’s Choice Award: Cellcom

Campaign Title: No Holding Radio Spot


About CCA

CCA is the leading association for competitive wireless providers and stakeholders across the United States. Members range from small, rural carriers serving fewer than 5,000 customers to regional and nationwide providers serving millions of customers, as well as vendors and suppliers that provide products and services throughout the wireless communications ecosystem. CCA’s 2021 Mobile Carriers Show takes place virtually March 30-31; registration is free. CCA’s 2021 Annual Convention will take place September 20-22 in Phoenix, Arizona. Visit http://www.ccamobile.org/@CCAMobile #MCS2021

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